2020
Where it began
Happy Trails Project was founded in 2020 with a goal of sharing with you the true power of a smile. Happy Trails began as a passion project, and a way to counteract some of the negative energy that was being spread throughout the Covid-19 pandemic. We believed that even if we could just impact one person in a positive way, it would be worth it.
2021
One year, thousands of smiles
After only a year of being in business, we were proud to announce that we have shipped over 18,000 smiles to over 25 countries across the world, and have donated over $8,000 to Feed the Children.
2022
From passion to purpose
What started out as a passion project has become so much more, as we have sent smiles to nearly every state in the United States and received incredible stories in return, making it truly feel like we have been able to make an impact.
2023
In the spotlight
Trails continued to grow, smiles continued to spread, and we even saw our smiles captured by the paparazzi, which means we officially made it to Hollywood! To top it off, we were interviewed for the news, sharing our mission to spread joy with an even wider audience.
2024
Spreading smiles, together
We've had the incredible opportunity to collaborate with brands and companies that share our mission. It's both humbling and exciting to work alongside such inspiring and influential partners who believe in what we're building.
2025+
New trails, same mission
We’ve always followed the smiles — and now, we’re blazing a faster trail. After listening closely to our community, we’re shifting gears from tracking to spreading joy at scale. With a fresh website and renewed focus, we're building new ways to connect, share, and deliver happiness around the world. This is just the beginning of an even bigger adventure.